Product Details
In addition to analyzing the Survey of Industry Activity, this year's State of the Industry Report focuses on a number of topics critical to the industry:
- Facing a growing customer demand for offshore capabilities - The increasing globalization of the US economy is creating demand for lessors to offer global financing solutions even for small customers
- Dealing with a negative industry perception - Bad press over the past several years has created a negative perception of leasing among some clients. While independents appear to be the most affected, banks and captives must also work to help reverse public perception
- Increasing the overall size of the leasing market - Growth ininvestment in business equipment has not exceeded ten percent in the past five years. Over the same period, many lessors announced double-digit growth goals. Industry leaders share strategies for growing the total market versus battling competitors for share.
